Google and Amazon will protect competition (from Amazon and Google)

The German Bundeskartellamt has placed Google and its parent company Alphabet under guardianship to better protect the competition.

The regulator can now prohibit Google from prioritizing its own offers or creating other obstacles. In Germany, Google has a market share of eighty percent in the field of search ads.

The Bundeskartellamt is already looking at the processing of personal data by Google and the Google News Showcase, the search engine for news items. The increased supervision applies for five years.

The regulator has also been given more tools to better vet Amazon, Apple and Meta, formerly Facebook.